VGBlogger’s Search for a PS3


failure.jpgFor months my friend and I had planned the whole PlayStation 3 launch out to a T. We purchased some winter clothing, packed up our cars, and after work relaxed with some Gears of War before getting bundled up and heading out for a long wait.

Our plan was simple. First we would head to the local Meijer. Since they were open 24-hours it would be the perfect place to wait since we would be out of the normal Michigan elements. If for some reason the spots were already full we would then head to the nearby Target. After that our stores of choice were another Target across town, a Wal-Mart close to that, and finally a Best Buy as a last shot.

Through many communications with the store management and also reading the sign that had been on display for the previous four days, we knew that Meijer would not allow people to start lining up until 12:01 am on 11/16. So my friend and I left our houses at 11, swung by Target to see that there were already 15 people in line for 10 systems, ruling out plan B, and headed to the Meijer on S. Pennsylvania Ave in Lansing , MI. When we arrived we were excited to find that we were the first ones there. Within ten minutes the line had grown to ten deep when a manager came by and asked us to leave. This is the part of the story where I, and everyone else in line, got pissed.

Continue reading for the rest of our harrowing adventure.

The manager wasn’t asking us to leave because we were there prior to their 12:01 am start time, it was because the toy department manager had already given the systems away at 8:00 pm. Even though I called at 5:00 pm that evening to verify that nothing had changed, the manager of the toy department decided that she would create vouchers and give them to anyone that asked about the system starting at 8:00 pm. No one had to pay for the vouchers, so these people were free to leave the store, go wait in line somewhere else for a second system if they wanted, and then have a friend to go pick up the system at 12:01 am on the 17th.

Everyone in line was furious. Why put up a sign saying that the line would start at midnight on the 16th when the manager of the toy department could change the rules at any time she felt? I mentioned to the manager that the whole situation seemed fishy and it sounded like the toy manager called people to tell them to come in and she would give them a voucher for a PS3 so they could turn a profit on Ebay. The manager stated that she would never do anything like that, but refused to comment when I asked how many of the individuals that received these vouchers were store employees. After arguing with the store manager for fifteen minutes, it was obvious the store had reneged on their policy and had no intension on letting us stay there. One of the other people that showed up shortly after we got there yelled, “It sounds like we got hoed guys,” and left. Yes….hoed indeed.

Our search continued and resulted in the following disappointing discoveries:

People In Line / Allocated Systems - Location

15/10 - Target (Okemos, MI)
6/4 - Wal-Mart (Okemos, MI)
30/20 - Best Buy (Okemos, MI)

We ended up at the Meijer in Okemos, MI because they were still having a line form at midnight. They were raffling off the spots though, and there were nearly 200 people waiting for their ticket to be drawn for one of the four 60GB and two 20GB units. Whoever had a winning ticket would have 15 minutes to gather their things and get back in the entertainment section or else they would forfeit their spot. Also, each person would have a five minute bathroom break every two hours and a twenty minute lunch at the twelve hour mark. Also, if you left your seat to stand, or even fell asleep, you lost your spot in line.

Since I’m writing this now, obviously I didn’t win. My friend didn’t either and he promptly left to go home and play some Gears since he had today scheduled off work. I stuck around because I didn’t want to fight the masses to my car and saw one of the most interesting things of the night. About ten people that didn’t win a spot in line had set up seats and were lined up to take one of the six winners positions if any didn’t abide by Meijer’s rules. Now that is hard core.

Let this be a lesson to you. It seems that even waiting 24-hours inside, or even 32 outside in the rain will not cut it for the next next-generation system that will probably launch in five to six years. So if you want a system on launch day in 2011, be prepared to wait for three to four full days at least.

Information and Links

Join the fray by commenting, tracking what others have to say, or linking to it from your blog.


Other Posts
Coded Arms Achieves Greatest Hits Status
Nintendo Wii Component Cables Available Online

Write a Comment

Take a moment to comment and tell us what you think. Some basic HTML is allowed for formatting.

Reader Comments

Sorry to see you didn’t get one, but you were VERY VERY late. The line for the Penn. Walmart started at NOON on Wednesday. I know they said one thing and did another but….A friend was one of the 4 people in that line. They called ahead and the store manager said they would only have 4 consoles. About 10 pm that night she handed out vouchers and said the people didn’t have to wait anymore. (GOD your gonna be sick when you hear this) When she handed out the vouchers, she realized she had miscounted and they really had 5 consoles.

There is still hope though. I know someone who works at that Meijers. They were pissed, becuase they were under the same impression that you were. No early camping. Well, at 1 pm the Penn. Meijers received ANOTHER shipment of PS3’s. Three consoles were in this batch. Not sure what to say, other than keep trying….

The fact that she handed the vouchers out at 10 is enough to anger people. When a sign has been on display since at least Monday stating that it the line started at 12:01am, she could have at least waited until then to do so. Had I seen people already in line when I arrived at 11, hey, no problem, I’d have moved on.

Also, why were these people given special treatment and allowed to leave? At the other Meijer stores in the area, the people that obtained a seat had to stay there the entire time. Letting individuals leave and come back later only allowed those that were selling the system to run to another retail outlet and camp for a second one. At the very least they could have done the raffle thing for the 8 spots that the Okemos Meijer did. That was fair for everyone since they had made the same declaration on when the line could start.

Now that I think about it, a raffle is really the only way to fairly decide who is allowed in line when you restrict the time that people can begin waiting.

Trackbacks