O-Games Uses GT5 Giveaway to Sell Superstars V8 Racing


O-Games has been using Gran Turismo 5 a lot in its marketing for Superstars V8 Racing, the once retail, multi-platform racing sim turned PS3-exclusive downloadable game. Initially, their taking shots at GT5‘s delays and exhaust pipe measuring bravado in hyping V8 as a $20 budget racer with as much quality and content as the leading $60 racers was good fun. Now, though, they are beginning to look very desperate.

Instead of continuing to poke fun at GT5 and attempting to take it on as a rival racer, O-Games is now using the popularity of Polyphony Digital’s “real driving simulator” to sell Superstars V8 Racing. Over the next 10 weeks, O-Games will be hosting weekly leaderboard competitions within Superstars V8 Racing, and the winner of each week’s challenge will receive a brand new copy of GT5which we now know will ship on November 24th. Follow the game on Facebook for additional details.

So yeah, O-Games is basically saying, “buy and play our game for a chance to win an even better game from a different publisher.” That’s pretty desperate — but it’s probably a smart marketing ploy at the same time.

It’s kind of sad that O-Games has to result to shameless marketing like this, though. I’m just getting started with Superstars V8 Racing, and so far it definitely strikes me as a game with enough content and quality to be able sell itself.

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Matt Litten is the full-time editor and owner of VGBlogger.com. He is responsible for maintaining the day to day operation of the site, editing all staff content before it is published, and contributing regular news, reviews, previews and other articles. Matt landed his first gig in the video game review business writing for the now-defunct website BonusStage.com. After the sad and untimely close of BonusStage, the former staff went on to found VGBlogger.com. After a short stint as US Site Manager for AceGamez, Matt assumed full ownership over VGBlogger, and to this day he is dedicated to making it one of the top video game blogs in all the blogosphere. Matt is a fair-minded reviewer and lover of games of all platforms and types, big or small, hyped or niche, big-budget or indie. But that doesn't mean he will let poor games slide without a good thrashing when necessary!