Rock Band Set to Hit the Road


Warning: musical pun alert (tape your eyes so they don’t roll out of your head, folks)…. To drum up support (ba-dum-bum!) for the upcoming multi-platform release of Rock Band, Harmonix and MTV Games along with EA will be literally hitting the road with the game so players of all stripes can take it for a spin. If you really want to be a rock ‘n roll star (well, one playing high quality plastic instruments), your 15 minutes of fame just may be on the way. At these events, “Rock Off” auditions will also take place with the prize being an opportunity to appear on MTV’s TRL. In addition, the two best bands will participate in a live “Battle of the Bands,” with the overall winner being asked to open for “one of rock’s biggest bands” at the game’s official Holiday 2007 launch.

O_O talk about pressure…

Starting September 9th during the MTV Video Music Awards weekend, no less (see the listing below for cities), official ROCK BAND tour rigs will spread out across the country on a 24 city tour that’s guaranteed to bring out the best (and the beast) in potential rockers across America. Given that the stops will include college campuses and possibly a mall location or three, it should be just as wild being a spectator as it will be up on stage.

“We’re a couple months away from the launch of Rock Band and the response has already been incredible,” said Jeff Yapp, EVP, MTV Program Enterprises. “We simply couldn’t wait any longer to get the game into consumers’ hands and give them a taste of the power of the Rock Band experience. This tour will give everyone from casual music fans, to hard core gamers and professional musicians the chance to live out their rock star fantasies on an authentic concert stage and the chance to audition for a once in a lifetime opportunity to fulfill their rock star fantasies live on MTV in front of thousands of fans.”

As for those fantasies, let’s go back to the press release for the details:

All performers brave enough to play on the Rock Band tour bus main-stage will be captured on video and viewed by MTV casting directors. Two bands will be chosen and flown to New York City to spend a day with a real rock band and receive true rock star training. The auditions will culminate with the bands rocking on-air on MTV’s TRL, and one band ultimately chosen to open on a real stage for a yet-to-be-named mega band at the Rock Band launch concert.

Rock Band tour rigs will be popping up at local college campuses and other locations around the country including:

Las Vegas, NV – September 9 – 16, 2007
Milwaukee, WI – September 13 – 16, 2007
Sacramento, CA – September 20 – 23, 2007
Columbus, OH – September 20 – 23, 2007
Seattle, WA – September 27 – 30, 2007
Chicago, IL – September 27 – 30, 2007
Portland, OR – October 4 – 7, 2007
Pittsburgh, PA – October 4 – 7, 2007
Oakland, CA – October 11 – 14, 2007
Cleveland, OH – October 11 – 14, 2007
San Francisco, CA – October 17 – 21, 2007
Philadelphia, PA – October 18 – 21, 2007
San Diego, CA – October 25 – 28, 2007
Baltimore, MD – October 25 – 28, 2007
Los Angeles, CA – October 31 – November 18, 2007
New York, NY – November 1 – 4, 2007
Boston, MA – November 8 – 11, 2007
New Jersey – November 15 – 18, 2007
Phoenix, AZ – November 27 – 30, 2007
Atlanta, GA – November 27 – December 2, 2007
Austin, TX – December 6 – 9, 2007
New Orleans, LA – December 6 – 9, 2007
Dallas, TX – December 13 – 16, 2007
Orlando, FL – December 13 – 16, 2007

Of course, if you’ve read this far, you’re already on the phone with your potential band mates and sewing a costume simultaneously. Something with flames or lightning bolts shooting down the legs, most likely. Anyway, rock it on over here starting September 9th for more complete details and I’ll see you on TV!

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